From our comrades at Girls Action Foundation:GENERAL CASTING CALL for National Ad Campaign
Girls Action Foundation is looking for REAL girls and young women between 9 and 25 years old, of all ethnicities, backgrounds, body types and personal styles to shoot a series of artistic promotional videos this fall. Come as you are! We want to see your genuine self.
Time: Friday, August 20th from 10am to 3pm
Place: 24 Mount-Royal O., suite 601 (between Clark & St-Laurent) (in Montreal, QC)
If you plan on attending, please send en email to andrea [at] girlsactionfoundation [dot] ca
Click here to see some of our professional photographer’s work.
Girls Action Foundation is a national charitable organization. We lead and seed girls’ programs across Canada. We build girls’ and young women’s skills and confidence to change the world. Through our innovative programs, publications, and network of over 200 partnering organizations and projects, Girls Action reaches over 60,000 girls and young women.



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three comments
I think it's in poor taste to use the term "real girls" because all girls are real girls no-matter-what and by using that phrase you are implying that some girls are not "real."
Posted by Brittney
July 27, 2010, 12:03 PM
Hey Brittney, that's a good observation. I think what the organizers of this casting call are trying to achieve by saying "real girls" is to point out that most of the images of women we see on TV and in advertising have been altered in some way, through Photoshop or other methods - or at the very least are styled in a way that doesn't represent how they feel about themselves. So it's not the girls that are fake, but the images of them. I think G.A.F. is trying to distinguish themselves from this trend by using the phrase "real girls." Though you're right, this does suggest that some girls are "not real," which is blatantly not true.
Posted by Anna
July 27, 2010, 12:53 PM
Or to put it another way, girls and women who appear in conventional advertising campaigns are usually asked to meet certain standards: be this tall, weigh this much, have eyes this far apart, be this ethnicity, no unusual birthmarks, blah blah blah. Girls who meet these standards aren't "fake," but the standards themselves aren't realistic and don't represent what most girls look like.
So maybe a better wording would be "realistic girls."
Posted by Anna
July 27, 2010, 1:02 PM
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