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Veggie Love?

January 27th, 2009     by Diandra Oliver     Comments

Oh, PETA, PETA, PETA. When will you learn that we’re not happy with your shock treatment of us human animals? So, NBC says your newest ad “depicts a level of sexuality exceeding [their] standards” and pulls it from the Super Bowl advert round up. And your “fans” continue to laud your behaviour (“omg that ad is soooo hot! i love it”), but surely you must know that we’re disappointed and absolutely disgusted.

Continually you make your pro-exploitation of “comely crop[s] of models” synonymous with being a vegetarian or vegan. You affirm the idea that vegetarians make better lovers, but assert that these better lovers only do it with a “bevy of beauties” and that these Lettuce Ladies should be treated with disrespect.

This shouldn’t be the case. Your banned advertisement doesn’t make me want to stick to being a vegetarian any more than it makes me want to have sex with a bunch of asparagus. Your own audience should be rallying against your ads demanding an end to the overt sexual exploitation of women, because if they were showing these images to bunnies I’m sure you’d do the same.

‘Veggie Love’: PETA’s Banned Super Bowl Ad

Tags: in my opinion..., media savvy

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